Social media doesn’t go on holidays

School holidays are about to start, Christmas is just around the corner and the year is winding down. But with everyone on annual leave over the Christmas break through January, who is managing your social media accounts? Whether it’s snapchatting with friends during Christmas lunch, sharing holiday snaps on Facebook or just scrolling endlessly through…

How to get the best content from your next event

The festive season is upon us which means lots of events.  Whether you are planning an office Christmas party, client function, product launch or seminar it is important to think about what content you want to get from your event and how you will use it. Who do you want to engage post-event? By having…

Online video creation: a DIY challenge

There is no doubt about it. Video is one of the most engaging content types out there. Social video generates 1200% more shares than text and images combined. But while video is great at engaging audiences, it can also be expensive and time consuming to create. Keen to start using more video in my own content marketing…